Recent Site Projects for Tronitech and David Rausch Studios

I had two sites go live this week.  One was David Rausch Studios and the other was Tronitech.

I worked with Scott Weber of Weber/Design on the David Rausch Studios web site.  Scott did all the design work and I created a custom CMS for managing the home page slider images as well as the Project pages. 

David-rausch
For the Tronitech web site, Dennis Good of D.Good Design Co. and I worked together.  Using their existing logo, Dennis created the header images. 

On my end, I took their existing site and cleaned up the layout and information architechture and helped them with a marketing strategy for the monthly Newlsetter.  Along with that, I designed and coded their email templates and they are using Campaign Jockey to send their Newsletter and manage their subscribers.

Tronitech
Both projects were interesting and challenging and I'm thankful for the opportunity.

Come On Freddie

According to recent reports, Freddie Couples has told Tiger he's on the team for the President's Cup this November. Freddie is one of my all-time favorite golfers and Tiger isn't. Not because I don't like Tiger, but I wonder what Freddie is thinking. Tiger has barely played this year and when he has, it hasn't been impressive.

I understand and believe in the value of a captain's pick, but Freddie is using bad judgement here. A captain's pick is for a guy that is playing well now but hasn't accrued enough points to make the team. Freddie is basing his decision on what Tiger has done on the past, not what he has done recently.

There once was a belief in business that you would never get fired for going with IBM. In case you haven't noticed Freddie, IBM and Tiger aren't what they used to be.

What I've Been Reading

I started out the year hoping/wanting to read 3 books a month.  I haven't achieved that goal, but I am making progress.  So far this year, I've read:

They were all good reads.

The Referral Engine should be read by anyone wanting to market their business.

The Myth of Multitasking and Poke the Box don't break new ground, but I benefited from reading them both.  Just because things are commen sense doesn't mean we don't need to be reminded on a regular basis.  I tend to take the path of least resistance and that isn't always the best path to take. 

Unbroken is an amazing book.  The hardship and humiliation that American POW's endured in Japanese prison camps was disgusting.  The will to surive by Louie Zamperini (the main character) and those around him is truly inspiring.  People today (myself included) think we have it tough.  If we don't have our cable tv and a cell phone that works 100% of time, we think the world is ending.  If we can't make our mortgage payments, we blame somebody else.  If our kids are doing poorly in school, it is the system's fault.

We take for granted the things we have and the freedom we were given by those who came before us.    Reading stories like Unbroken provides a reminder of how thankful we should be for what we have.

I read all these on the Kindle.  The keyboard and the interface are a bit clunky, but the reading experience is perfect.

What Am I Reading Now?

  • UnMarketing
  • Crush It!
  • CSS3 For Web Designers
  • The Elements of Content Strategy

I'm more than half way through all of them.  Be looking for an update in a week or so.